English: Korean Air (Skyteam colors) Boeing 77...
English: Korean Air (Skyteam colors) Boeing 777-200ER reg. HL7733 on the runway at Moscow-Sheremetyevo airport. (Photo credit: Wikipedia)

Korean Air joins SkyTeam, the global airline alliance, to introduce SkyPriority, the first alliance-wide, red-carpet treatment for all 15 SkyTeam member airlines’ top customers today.

This first-of-its-kind concept in the airline industry will allow Korean Air and SkyTeam to offer an unparalleled level of seamless passenger service.

This exclusive range of services, which includes priority check-in areas, baggage drop off and boarding (among others), is offered to Elite Plus, First and Business Class customers of the 15 SkyTeam member airlines.

SkyPriority has been developed to ensure a common and consistent quality standard for priority airport services across the alliance. The program started on March 1st, when it was implemented for the first time at Taipei International Airport by SkyTeam’s newest member airline, China Airlines, shortly followed by worldwide hubs throughout the month, such as Amsterdam, Paris CDG, Atlanta, Guangzhou, Rome, Nairobi and Seoul among many others. SkyPriority will be gradually rolled-out at more than 800 airports around the globe throughout the year, with over 1,000 airports in 2013.

Now that SkyTeam’s network is close to completion, with the addition of three new carriers to the alliance in 2012, SkyTeam’s main focus is on enhancing the customer experience.

“This is the biggest collective SkyTeam project to date and a prime example of how our members are extensively working together to bring greater benefits to our customers.” said Michael Wisbrun SkyTeam’s Managing Director.

SkyPriority services will be distinctively branded at airports worldwide and the SkyPriority indicator will be displayed on eligible passengers’ boarding passes. The brand concept will be applied to each individual airline’s existing identity, enabling passengers to instantly recognize SkyPriority services at any airport.

SkyPriority services will include:

• Priority check-in areas
• Priority baggage drop-off
• Priority service at airport ticket offices
• Priority service at transfer desks
• Priority lines at security, where available
• Priority boarding
• Priority baggage handling
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